Marketing and Communications
I had the opportunity to adapt my knowledge in marketing, communication and experience strategy to the reenforcement of concepts and insights in an effective way, given by the leaders transformation team to transform a organization culture.
Impacta
Experiencias Activas
Ad Sales on Local Stores
Distribuidora
Pasteur
I was lucky to get the opportunity to create a complete new SBU for a pharmaceutic company based on the commercialization of advertising in local stores. From the strategy and creation of the business plan to design the advertising to sell the service.
VICTORIA
STUDIO
Design and Communications
Management
Victoria Studio
In this company I expand my leadership and manager aptitudes, having under my wing the marketing and communications section. Together we achieve to create strategic campaigns, ad pieces and souvenirs, focused to fulfill our clients goals successfully.
MARKETING
Strategies to achieve goals
Marketing has been for me the ideal tool to merge numbers and colors, to achieve measurable goals with the greatest creativity.
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I find in the target audience the raw material to achieve the objectives of the companies.
Applying techniques and knowledge of great analysts of the behavior of the markets and the human being, such as: Kotler, M aslow, Jung and even Klaric.
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From basic 4Ps marketing to Neuromarketing, I have learned and been inspired to:
Create new business units
Marketing plans
Communication strategies
Direct design and advertising areas
Marketing advertising spaces
Apply visual merchandising
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All these areas of action among others, the experience being the perfect element to generate relevant imprints in the mind of the public.
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Testimonies of these tasks:
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Juan Felipe Rincon
Impact Active Experiences
Cell .: (310) 437-8901
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Olga Lucia Henao
Pasteur Distributor
Cell .: (310) 389-5657
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